Meta Ad Library Intelligence

Know exactly what's
working in your
competitor's video ads.

Paste any Meta Ad Library URL. Get a full creative intelligence report: ICPs, hook patterns, messaging themes, script structures, and an execution plan built from their gaps.

Ready in 5 to 10 minutes Top 125 ads analyzed 9 analysis dimensions
Testimonials

In their own words.

Founders and operators who hired Rohit’s team for performance marketing. Every engagement runs on Dojo Ads Intelligence.

4.9/5.0
★★★★★
8 verified reviews on
★★★★★
Rohit and his team is highly professional and knowledgeable. We get to learn something new about marketing every time we meet the team. The best thing is they work like your extended team and not like an agency. It's a pleasure to work with Rohit and Dojo team.
Shailja Mittal
Shailja Mittal
Founder, RxMen
BW 40 Under 40 · TEDx Speaker
★★★★★
I used Meta and Google Ads services from Rohit and his team. They take a first-principles approach to performance marketing and are quick to identify what's not working and course-correct. They stay actively involved in campaigns and focus on practical results rather than vanity metrics.
Anmol Mittal
Anmol Mittal
Growth, LingoAce
Cofounder, Edjust (acquired)
★★★★★
Rohit and team really know Meta inside out. They don't feel like an agency — we genuinely treat them like part of our own team. What stands out is how well they combine creative thinking with data-driven analysis to keep improving results as Meta keeps changing.
Kshitij Chaudhary
Kshitij Chaudhary
Building 30 Sundays
Ex-BCG · IIMB · IITD
★★★★★
He is thorough with his work.
Vimal Singh Rathore
Vimal Singh Rathore
Founder & CEO, SuperKalam
YC W23 · AI × Edtech
★★★★★
I used to follow Rohit on LinkedIn and always learned from his posts. So when we were looking to scale up our performance marketing, I reached out to him. We worked with Rohit for 6 months. He handled performance marketing for Meta and Google and helped us scale our revenue by 2X. He also helped our team understand how to look at funnels properly and where to look for issues. Rohit has a tremendous knowledge of Meta and Google ads.
Akshay Sanghai
Akshay Sanghai
CEO, MySivi
YC W22
★★★★★
Working with Rohit over the past 6 months has been nothing short of transformative for our brand. Thanks to his sharp strategic thinking and relentless focus on results, we've seen our brand scale 5x. Rohit's ability to blend data-driven insights with compelling storytelling is what sets him apart from other performance marketing professionals.
Mehak Malik
Mehak Malik
Product, Ethos
Founder, Uvi (acquired) · Forbes U30
★★★★★
Rohit is an absolute gem to work with. His deep market understanding, agility to learn, and sharp experimentation mindset truly stand out. Always a fantastic brainstorming partner for anything growth.
Ashutosh Pandey
Ashutosh Pandey
Building PlatinumRx
★★★★★
When Rohit is part of a project, you can trust his deep involvement and high sense of ownership to achieve the goal. He excels at breaking down complex problems into smaller, manageable tasks and establishing a structured process to systematically address them.
Labdhi Chopda
Labdhi Chopda
Co-Founder, Mishmash Naturals
IIT Delhi
What you'll know

Intelligence your competitor
doesn't know you have.

For every brand you analyze, here is the exact data you walk away with.

Live exampleUVI Health, 20 ads analyzed
You will know
The 3 audiences they are targeting, and how much creative they have bet on each
You will know
The 5 messages they repeat, and which one they have put almost everything behind
You will know
The exact creative formats they are producing, and the ones they have never touched

All of this, for your competitor's ad library. Paste their URL and get the same depth in 5 to 10 minutes.

Real report. Real brand.

This is exactly
what you get.

UVI Health, Live Report

Paste their Ad Library URL. We ran this in 10 minutes. Your report will look exactly like this.

adsintel.dojogrowthlabs.com/reports/uvi-health
02 / ICP & Persona Analysis
Who They’re
Targeting
5/10, 45% of ads
Medicalized Fatigue & IVF Skeptics
women 23 to 42 with unexplained infertility, skeptical of IVF
4/10, 35% of ads
Metabolic & Lifestyle Blockers
PCOS, thyroid, insulin resistance blocking conception
2/10, 20% of ads
The Information Overload Searcher
exhausted Googlers, drowning in conflicting Reddit advice
04 / Hook Patterns
How They
Stop the Scroll
Questioning IVF Before Spending Lakhs
9 of 10, 35% of ads. Solution Aware. Loss aversion plus skepticism plus hope. Frames Rs.999 against Rs.3 lakh.
9
The Weight Loss vs. Internal Preparation Lie
8 of 10, 28% of ads. Problem Aware. Reframes weight as a symptom of insulin resistance, not the cause.
8
3 Things Your Doctor Never Told You
7 of 10, 22% of ads. Problem Aware. Numbered-list secrets about ovulation and the 90-day egg cycle.
7
Disappear for 2 Cycles Strategy
6 of 10, 15% of ads. Solution Aware. Direct command, low decision fatigue, high commitment.
6
07 / Video Execution Plan
What To
Build Next
Build This First, Validated
IVF vs. Natural Comparison
“Rs.999 to fix the reason you’re not conceiving, before lakhs on a procedure.” Split-screen carousel, 35% of ads, longest-running active angle (101 days).
Gap Play, Uncontested
The Hidden Cost of Waiting
“You aren’t just missing your window. Your body is actively pausing fertility to survive stress.” Top-of-funnel Unaware angle, 0 of 20 competitor ads target Unaware audiences.
Husband’s Support Protocol
“Stop going to IVF consultations alone.” Couple-led UGC walkthrough of the Disappear for 2 Cycles challenge. 0 of 20 ads include the partner.
06 / Awareness Distribution
Where They’re
Fishing
58%
Problem Aware dominant
Mid-funnel is the entire strategy
82% of ads target Problem or Solution Aware women. Only 3% reach Unaware audiences.
5 plays cluster here
The 5 longest-running ads (33 to 101 days) all sit at Problem Aware, attacking IVF defaults and weight myths.
Top of funnel is wide open
3% Unaware-stage creative across 20 ads. First-mover advantage for any brand willing to educate before women self-diagnose.
Who it's for

Three situations where
this pays for itself.

Performance Marketer
Scaling feels stuck and CACs keep creeping up
“I know it’s a creative diversity issue. But I can’t show my team exactly what we’re missing or where to start fixing it.”
Paste your own Meta Ad Library URL. The report shows which ICPs you have been speaking to, which messaging themes you have over-indexed on, and which visual formats you have never tried. Drop it into any AI model and ask: where is our creative diversity completely missing? The answer is your next brief. New audiences, untested angles, formats your team has never produced. That is what breaks the wall.
Founder
There is white space in my category. I want to own it before my competitors do.
“I feel like there is a messaging angle nobody in my category has claimed yet. I just don’t know what it is or how to find it.”
Run 4 or 5 competitor libraries through the report. Map which brand owns which ICP and which messaging angle. You will see which territories are crowded and which nobody is touching. That unclaimed space is the brief you hand your paid team. Lower auction competition, a new audience, a creative position you can own before the category catches up.
Growth Agency
Monthly client review. You want to show up with more than just numbers.
“I want to bring something more strategic to the monthly review than ROAS.”
Pull a competitor report before every review. Show the client which ICPs their competitor targets, which themes they are hammering, which formats they have never touched. Walk out with a prioritised list of creative angles nobody in their category is running. That is the conversation that makes CAC reduction feel like strategy, not luck.
How it works

From URL to
execution plan in 10 minutes.

1
Paste the Ad Library URL
Any brand’s Meta Ad Library page. We pull the top 125 ads, focusing on ads running 60+ days, proven performers not failed tests.
2
We analyze everything
Transcription, visual analysis, pattern recognition across ICPs, hooks, messaging themes, script structures, and delivery formats. All 9 dimensions.
3
Get your report
A full intelligence report with validated plays your team should replicate first, and gap angles no competitor has touched. Act on it today.
125
Top ads analyzed per report
9
Analysis dimensions
5 to 10m
Delivery time
Why only long-running ads?

Long-running ads are proven winners. The advertiser keeps spending because they convert. By filtering to ads active 60+ days, we cut the noise and surface only strategies that are actually driving results.

Ready when you are

Your competitor's
creative playbook.

Paste their Ad Library URL and get a full report in 5 to 10 minutes. Know exactly what to brief your team, before you spend another rupee guessing.

5 to 10 minute delivery Top 125 ads analyzed Video and static briefs included

We use AI to analyze ads which can make mistakes, and may not work as intended.